5 expert tips for overhauling your website content

Every website needs constant maintenance and optimisation. Occasionally a big overhaul is needed to keep it looking modern or moved to a new technology platform so it can deliver features that users are looking for. Here are some tips gleaned from Talan Chen, formerly Westpac's Digital Lead.

May 10, 2022

The Plain Language Bill in Plain English

The Plain Language Bill has passed into law in New Zealand, a formalised intention to make the language in official documents and websites more accessible. But the Bill itself is not in Plain English! Oh, dear. We gave the Plain Language Bill a plain English and Te Reo brush-over and added our favourite tips and tools to de-jargonise language.

October 30, 2022

Turf Wars. The world's top golf clubs take on Titirangi (and Gazza)

At BOW the outdoors is so much part of our DNA that Helen and Gary Norris put their hand up to help organise one of the biggest club-based golfing events on the NZ calendar, the Mackenzie Society Annual. We snatched them for five minutes to answer a few curly questions!

October 23, 2022

The term ‘revolutionary technology’ just got real for the humble valve

There’s nothing like a bit of technical website writing to sharpen the mind. In what was “the most challenging technical project we’ve ever done,” we’ve just completed a fascinating web-writing project for Joyce & Howse and their client, Hammerforce to explain revolutionary valve and actuation IP.

October 23, 2022

Meet Ben. He’s the new MD of Big On Writing and he’s not very keen on bears.

We’re delighted to appoint Ben as CEO of Big On Writing... even though he's leaving us again soon. Because Ben has one last adventure before he gets down to business: a 1,000-mile kayak race in the Yukon where even the fact that he’s a scrawny ginger with chicken legs won’t deter a hungry bear.

May 19, 2022

Rolling Stones rocks Stace the Ace

A shout out to Stacey Roper, senior art director, who recently went global in a Rolling Stones feature about “The Weirdo Art of Pinstriper Stace the Ace” and just finished illustrating a colossal mural outside the Panhead Brewery.

September 28, 2022

Do you have a 'Plan B' for your website content in case of a cyber attack?

The two words that strike fear into any Chief Digital Officer are Cyber Attack. But while many may have a software backup plan, few think about their website content. Consider this: Having to ‘lift and shift’ literally thousands of words of content and pdfs to a new site. Here are some top tips from our writers.

April 4, 2023

Meet Scott Robertson, I think he has something to do with rugby

Scott Robertson walks onto the plane and every male is thinking,“Sit by me. Sit by me.” Instead, he sits in a window seat beside the only person who doesn’t know his name, what team he coaches, or even how the season is going for him...me.

May 12, 2022

A cat and horse tail

This is a yarn involving a well-loved actor and a daring stuntman. The actor is Max, a kitten who grew up on the streets and ended up at SPCA. Not shy about coming forward, he immediately stood out from the other cat candidates and was selected by a boy named Mitch.

May 12, 2022

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